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The Art Of Gift Wrapping

Dec 17th, 2018
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The Art Of Gift Wrapping

There are scientific studies that have dealt with the effect of gift packaging. For example, it has been proven that test persons rated a packaged gift as more valuable for themselves than the same unpackaged product. The value of the packaging was not important. Psychological and emotional aspects are probably more decisive for this assessment.

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No matter how valuable a gift is, it all depends on the packaging. Because this is what the recipient perceives first. Everyone is happy about a lovingly packaged gift that comes from the heart. Perhaps the gift wrapping is handmade, with pretty wrapping paper, a self-bound bow and an interesting folding technique.

There are unusual gift packages in a variety of materials and in completely different sizes, colours and forms to buy. Of course, these can also be provided with a personal touch. Suggestions for the perfect gift packaging - whether self-made or from the supplier - can be found online, especially on YouTube.

If you want to give someone else a special treat, it is worthwhile to use gift packaging. Also companies, which would like to revalue their product additionally, should think about a suitable gift packing - perhaps even as an exclusive special production, such as gifts ideas for men.

In personal gift situations, the first step is to find the matching gift packaging to the gift itself, but also fitting the occasion and the person for whom the gift is meant.

For example, finding an attractive gift box can be a challenge as there is a large number of options to choose from as a suitable solution. Gift boxes come in many different variations, several sizes, shapes, colours and materials.

Gift wrappings

Finding a fancy gift box for a new product, a fun gift idea or a small gift is not an easy task. Due to the wide range of occasions and personal preferences, one has to dig deep into the kinds of material for the gift wrapping to fit the bill. The range of unusual gift packaging includes thousands of models, shapes, sizes and colours. Nevertheless, every present can be created to be unique...

Personalisation

This is how you make our gift packaging into your gift packaging: through engraving, embossing, a sign with your logo, lettering or your company, each packaging becomes your own personal gift packaging.

The right gift packaging

A suitable gift packaging enhances every gift. The value of the gift is irrelevant. Even a small gift attracts more attention from the recipient if it is nicely packaged. Even the small, sweet giveaways can be made to look really special, e.g. the chocolate bar in the plane, the colourful gummi bears at a trade show or the package of fine sweets for shopping in the boutique.

In today's fast-moving world, a small, perhaps homemade, beautifully packaged gift conveys a special appreciation of the recipient. Be it a friend, a good customer, an efficient employee or a helpful neighbour.

Functions of gift packaging

A clever gift packaging transports emotion. It stimulates the recipient's imagination. What is hidden behind the colourful packaging? Who doesn't know the big, tense eyes of children who want to X-ray a birthday present as if it were an X-ray? Or can't wait at all to unpack the gifts under the Christmas tree.

But even in adulthood we are happy about exclusive gift packaging. We think, for example, of fragrant perfumes and fine fragrances offered in beautiful glass bottles in exotic shapes and elaborate gift boxes. Or the high-quality, hand-rolled cigar, which is individually packed in a valuable metal case.

What is there for gift packaging?

Unusual gift wrappings are available in a wide variety of materials. Everyone knows gift wrapping paper from birthdays or Christmas. We constantly encounter cardboard packaging as product packaging, e.g. for food, but also as gift packaging, e.g. for jewellery, perfume or ties. Frequent designs of these types of packaging are snap-on lid packaging, sliding packaging and folding packaging.

A wooden box is the ideal gift packaging for special wine, a fine pastry cake or cigars. The stylish wristwatch or exclusive lighter is perfectly presented in an original metal gift box.

Thanks to innovative developments, plants, too, are now being processed into unusual gift packaging. Bamboo, banana leaves, hemp, cork or corn are some of these new, natural and renewable materials.

Plastic packaging is often used when you want to take a look at the packaged product. This is done, for example, by means of a viewing window or a complete transparent package. For small gifts, such as giveaways at a trade fair or a thank-you gift for a hotel stay, this type of packaging usually offers a very good solution.

Materials such as fabrics, linen, silk and leather are also included in gift packaging. Cardboard packaging is usually laminated into high-quality cases in order to give them a special touch with such surfaces.

Gift packaging is needed for every occasion. Here is just a short list:

  • Gift packaging for birthday, name day, wedding day, Valentine's Day...
  • Gift packaging for Christmas, Easter, New Year...
  • Gift boxes for engagement, wedding, birth, baptism, confirmation, communion, confirmation...
  • Gift boxes for presents for anniversary, wedding anniversary, jubilee...
  • Gift packaging for books, CDs, cuddly toys, sweets, tea, coffee, > Glasses, porcelain...
  • Gift boxes for a small gift, as a thank you, for a reunion, for reparation...
  • Gift boxes for souvenirs...
  • Gift packaging for promotional gifts, customer gifts, giveaways, samples, exhibits...
  • and much more...

Personalised gift packaging

What is personalisation of gift packaging? There are several ways to turn a standard package into a personalised or personalised gift package. This can be a logo that is embossed, a printed image, a greeting text that is engraved, or a company sign that is applied to the packaging. Depending on the desired motif, each type of finishing has its advantages.

With personalisation, a special gift is created, consisting of an unusual gift idea, packaged in a clever gift packaging that is personally tailored to the recipient. The surprise of handing over this gift package is certain. Because anyone who thinks so much about an extraordinary gift is guaranteed to be remembered for a long time.

We hope that this article will be a helpful stimulus and creative inspiration for you and wish you lots of fun with gift wrapping and gift giving. Good luck with this wonderful activity and best wishes that your eyes will always shine, and your smile will be grateful and find its way back to you - as a gift for yourself.

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